According to Joe Perez, CEO and founder of Zealous Marketing – quite a lot. Web Estate is more malleable and can, with careful strategic planning, be moved, improved, thoroughly researched, and made a lot more valuable in a relatively short period of time.

Perez explains, “Just like real estate, the transition from domain name (or land) through creative website design (phases of construction), SEO (foundation, upgrades and improvements in value) to launching effective internet marketing strategies (interior design and appreciation) a successful web site needs well executed development and construction for reasonable cost versus total value.” As a 12-year marketing veteran,  – and an expert in SEO or Search Engine Optimization – Perez knows how important it is to integrate all of these elements into a seamless strategy for your site. That is why he created Zealous Marketing.

Based in Las Vegas, NV, and specializing in geo-targeted SEO, Zealous Marketing is one of the few companies that guarantees first-place placement for targeted keywords. In other words, if they don’t perform, you don’t pay.

One of Zealous Marketing’s best-known clients, Judy Bachrach, a Vanity Fair contributing editor and founder of thecheckoutline.org , calls Zealous Marketing, “The best online marketing firm I’ve ever come across: Perez and company devote a lot of time and intelligence to planning and strategy, right down to the smallest detail. He’s always willing to help out his clients.”

Zealous Marketing is also one of the rare web site strategy consulting firms that lavishes a lot of time and attention on the needs and ambitions of its clients – well before any plan is devised or executed. In fact, Zealous Marketing and clients are in constant contact. CEO, Joe Perez coolly stated, “We just wouldn’t have it any other way.”

Zealous Marketing - Strategic Web Estate Development.

Effective SEO - First Page Google Placement

After receiving much interest in our “first page Google placement“ and how we achieve first page of Google natural ranking, we thought it beneficial for our readers if we shared some of the tactics we incorporate and a “sliver of insight” into how our Zealous Marketing clients receive first page Google placement.

On- Page SEO
First Page Google Placement can only be achieved first with a properly structured website and meta tags. Zealous Marketing keeps informed, via newswire, of any information regarding Google (or any major search engine for that matter) policy changes and new technologies so that we are able to implement different strategies in adhering to those policy changes. All strategies are case studied before we apply them to the clients’ website(s). Here is just a handful of the key elements Zealous Marketing focuses on in our On Page SEO for first page Google placement:

Meta Tag Creation
Properly Structured Navigation/Usability testing
Web Copy (including html tags that support SEO best practices)
Keyword Density tests/implementation
Outbound Links
Inbound Links
Google Sitemap
Yahoo Sitemap
Robot.txt
Mod Rewrites, 301/302 Redirects (if necessary)
Place social book marking buttons on pages
Total Visitor/Site Analytics
Website Caching and DMoz.com hand submission

Off Page SEO
Here is where alot of other companies fail in their attempts to reach first page Google placement. Off page SEO is what gets your website to the first page of Google and other search engines in a hurry! Zealous Marketing utilizes our proprietary PR distribution network to bring search engine spiders to your website within 24 hours. In some instances, our Press Release Optimization is so effective that we have seen first page placement on Google within 48 hours!

Zealous Marketing’s first page Google placement includes some of the following Off Page SEO strategies:
Hand-Submit site to 150+ search engines
Blog Integration and Creation
Web 2.0 Social Networking Account Creation and Optimization
Blog Posting/Linking for “Link Juice”
Inbound Link Building for Google Page Rank
Press Room Development and Creation
PR Optimization (2 press releases)
Hand submit blog to top blog directories
Open accounts on video sharing sites and post relevant videos - if applicable
Submit audio to podcast syndication - if applicable

As I mentioned in the beginning of this post, we would only be sharing a “sliver of insight” on how we get your website on the first page of Google. If you would like to know more about our SEO strategies, what keywords our clients are ranking for and how to get your website on the first page of Google, please register and leave a comment! We would be happy to answer any questions and maybe “give up the goods” in some of the first page Google placement strategies we implement in more detail if asked ;)  To purchase our SEO services for your website and get ranked on the first page of Google or any other search engine, please click here. Las Vegas SEO - Search Engine Optimization in Las Vegas

Zealous Marketing is pleased to announce that we have successfully reached one of 2 goals with the LasVegasDJz.com Case Study.  When conducting a Google search for the geo-targeted term, “Wedding DJ in Las Vegas” local IP’s will see Las Vegas DJz in the #1 position on the first page of Google local results - which is one of the highest targeted converting keyword phrase for local “private function” DJ’s.  At this point, we have generated 4 leads from LasVegasDJz.com visitors seeking a WeddingDJ in Las Vegas.  Those leads have been followed up on and placed with various private DJs in efforts to maintain our highest level of customer service and user experience.  This response has also spawned further development of this new web estate for Zealous Marketing with the ultimate goal of selling a turn-key lead generation mechanism for Local Las Vegas DJs - LasVegasDJz.com.

 Our second goal is first page ranking for the keyword phrase Las Vegas Wedding DJ.  Thus, we are adjusting our efforts accordingly